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MAKING THINGS HAPPEN

SINCE 1995

MAKING THINGS HAPPEN

SINCE 1995

A DIFFERENT APPROACH

We are a boutique agency leader in communication and public relations, specialized in fashion, retail and lifestyle. Our international focus of consulting allows us to create unique projects with an incomparable innovation and creativity. 

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As communication craftsmen, we dedicate our efforts to achieving your goals and building the loyalty of your audience. With 30 years of experience, our passion, intuition and exceptional team ensure effective communication and constant evolution towards innovation.

We create genuine connections.

Our experience speaks for itself.

A night of flamenco worship with Christian Louboutin and Rossy de Palma.

Christian Louboutin celebrated the FLAMENCABA collection with an exclusive dinner and party in Madrid, fusing French glamour and Spanish culture. Christian Louboutin and Rossy De Palma hosted the event, organised by AREA, with 155 guests enjoying a show by María Pagés' dance company and a party with the Mestizas.

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Christian Louboutin

AREA as the driving force behind Zimmermann's expansion in Spain.

AREA managed Zimmermann's PR activities in Spain with two key actions. In the morning, they organized one-on-one media interviews, and in the evening, a private dinner was held for 86 attendees, hosted by Nicky and Simone Zimmermann and actress Michelle Dockery, to which attended different celebrities as well as the press, and KOLs.

AREA handled the creative concept and production, transforming the space into a flourishing garden.

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Zimmermann

Schiaparelli as the epitome of luxury and surrealist design.

In 2019, Daniel Roseberry was appointed creative director of the exclusive Haute Couture firm, Schiaparelli. This was a historic event in the fashion world and presented AREA with the challenge of positioning the brand as the aspirational dream of Spanish society.

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Schiaparelli

We create genuine connections.

We let our experience speak for itself.

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Tod's Group 

Our most loyal partner. 

Since 1995, we have built a strong relationship with he brands from the Tod's Group, achieving an editorial coverage valued in hundreds of millions of euros. We have made their brands recognizable and trust worthy for the press, creating loyal communities that connect with their objective audience and position them in the digital space. This relationship is still growing and evolving to continue obtaining the best results. 

Schiaparelli as the epitome of luxury and the surreal design. 

In 2019, Daniel Roseberry was announced as the new creative director of Schiaparelli, setting a milestone in the fashion industry. His challenge was to position the firm inSpain as a symbol of luxury, surrealism and design, achieving a characteristic artistic expression within one solid relationship with the press and a strategy adapted to the client. 

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AREA as the the driving force behind Zimmermann’s expansion in Spain

AREA managed the PR activities for Zimmerman with two key actions. During the morning, they organized one-to-one interviews with the media. During the night, they celebrated a private dinner with 86 guests offered by Nicky and Simone Zimmermann and the actress Michelle Dockery, to which different celebrities attended s well as the press and KOLs. 

AREA was in charge of the creative concept and production, turning the space into a flourishing garden.  

They already trust us.

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Our Clients 

Hear what our customers have to say about us.

"AreaCG is absolutely amazing! They truly understand Pomellato's DNA and core values. Our account representatives are extremely pleasant to work with; they are always proactive, understand our needs, organized and are a great representation of the brand. Their work is always thorough and completed in a timely manner. AreaCG is such a pleasure to work with and we are extremely happy to have them as our agency!"

—Selda Bensusan, VP of Brand Communication at Pomellato

"Zegna has been a client of the ÁreaCG agency since 2016 in Mexico. We manage a very fluid and open communication that has allowed us to reach the objectives that are established globally and locally, integrating together the Marketing and
CRM."

—Denisse Fernandez, Marketing Director LATAM at Ermenegildo Zegna

"Throughout the years, Area has been fundamental in shaping and elevating the narrative of our brand in Spain. Their experience and strategic focus have significantly contributed to our growth and visibility in the market. Our solid collaboration with Fernando Rius and his dedicated team has not only increased the recognition of our brand, but has also established a deeper connection with our audience."

—Darius Reed

"Working with Area has been a shifting experience for Marcolin in the Spanish market. Their experience in activities related to public relations – from the management of the relationships with the press to the organization of impacting events – has significantly improved the presence of our brand. The dedication and strategic knowledge that they provide to our collaborations, assure that our collections resonate with our objective audience, turning Area into an invaluable partner in our pat"

—Marcolin, Communication Department 

"We have a long lasting and successful collaboration with Area in Spain, and recently, in Mexico. They are a partner that we deeply trust that always achieves our communication objectives. They go off and beyond to understand the particularities of the brand and the necessities of the market."

—COS, Communication Department

WHERE TO FIND US 

Europe and LATAM,
connected with purpose

From our offices in Madrid, Lisboa, and Mexico City, we launch projects with international impact. Our multicultural experience is the base to understand each project and speak the language of each audience. 

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SPAIN

Sebastián Herrera, 10 

28012 Madrid 

+34 91 789 60 59

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MEXICO

Colima 380,  Colonia

Roma Norte - CDMX 06700

+52  55 6257 2809

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METAVERSE
Visit our virtual office
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