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External communication is an essential part of any organization business strategy. Every company or institution needs to communicate with their different stakeholders (consumers, press, opinion leaders, influencers, suppliers, shareholders, etc.). In ÁREA we will design your communication strategies aligned with the business goals. For us, every client is authentic, and our teams work side by side to develop ideas to match your ideals.
Every brand – not just the ones that are starting – need attention, affection and care. Many branding strategies are too theorical and sometimes, they do not come along with a solid narrative that supports them throughout time. We are not like that! Our strategy is oriented to make the brands speak for themselves and make people talk about them, to be flexible, to be able to adapt to their environment and, first and foremost, develop all their potential.
We develop, in collaboration with the technology company ISOSTOPY, specialized in the creation of immersive experiences with virtual, augmented and mixed reality, a new language and new tools adapted to the challenges posed by the digital environment. Together we share the experience of working with some of the biggest brands in the world and apply our creativity in the creation of disruptive solutions. An example of this is the Virtual Press Day which, in the past context of social distancing originated by the health crisis, posed some challenges when organizing physical events. The solution was to develop a premium kit in which guests and journalists received everything they needed to live an immersive experience with all the relevant information about the collections presented by each brand.
World moves fast, and technological advances or new content consumption habits makes brands can communicate with their audience in different ways. That is why we help you and your brand to be autonomous in the creation of your content to publish it independently. We master and manage communication (newsletters, magazines, social media) in a easy, consistent, attractive way.
SERVICES
Our portfolio of services covers diverse disciplines:
